Coke is considered to be the market leader on international basis. It occupies 80% market share worldwide, while Pepsi has 20% share.
Coke is having 35% market share while Pepsi is having 65% Market share in
this is due to some reasons. Whereas in Pakistan , Coke is having 49% market share and Pepsi is having 51% market share. This rate shows that Pepsi is having more market share than Coke in Gujranwala . Pakistan