Monday, June 14, 2010

Coca Cola in Pakistan

Coca-Cola came to Pakistan in 1953. Initially it was a different structure, now it is an altogether new structure. In the start we had franchise bottling system in Pakistan. In 1996 the company decided to come to Pakistan and take over the bottling system. The process is now complete. All the plants are now owned and operated by the Coca-Cola Company in Pakistan, by the name of Coca-Cola Beverage Pakistan Limited.
The Coca-Cola System in Pakistan serves over 2 lack customers/retail outlets. The Coca-Cola System in Pakistan employs 2500 people working continuously for the company. During the last two years, The Coca-Cola Company in Pakistan has invested over $145 million (U.S) and coke has successfully provided 54 years of dedicated service to its customers in Pakistan